Brand Expansion
Kammok needed a robust brand that brought their iconic logo to life. We created a variety of brand assets, lifestyle imagery and packaging materials to carry them through various marketing campaigns and product iterations.
Visual Language
We developed an iconography and organization system for all Kammok tech specs so that the extreme engineering of each product was both digestible and delightful to engage.
Hang Tags
Photography, physical construction, layout of critical information, icons galore - we developed every component of the Kammok hang tag system to showcase the superior quality of each product.
With the overall design in place we expanded the new tags to the entire system.
Lifestyle
Photography
Kammok’s brand is best expressed through engaging adventure. We would hit the road often for seasonly fresh content shoots that combined aspirational environments with relatable activities.
Video
We worked with Kammok over a number of years developing a variety of content types. From simple how to’s to inspirational vignettes, our videos helped further Kammok’s vision of getting people outside and off the ground.
Studio
Photography
In addition to seasonally fresh lifestyle content, we equipped Kammok with robust visuals of their large scale products in studio - styling each product to showcase their fullness and various uses.
